August 10th, 2010 | Fred Thom, PPC Expert

Originally announced back in April, Google has been discreetly rolling out  a powerful new feature in its advertising universe. If you are an Adwords advertiser and are also using Google products, your Adwords ads might now feature a rating, just below the ad, which is composed of 5 stars and based on Google product reviews.

Not only can potential customers now see your rating but, if they click it, they will get redirected on a Google products page featuring customer reviews. This new feature should increase considerably conversions for websites with good ratings and, if you are already using Adwords pay-per-click but not Google Products yet, this should give you an additional incentive to use this service.

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