Kodak Moment is Now the YouTube Opportunity

April 30th, 2010 | Edwin Dearborn, Chief Brand Officer
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Even though Kodak did not invent the camera, they sure did have generations believing so. Special times became known as the “Kodak Moment.” Now with the proliferation of video technology and accessibility, Kodak film is long dead and now we live in a YouTube world.

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Make Sense of Google Adwords

April 19th, 2010 | Edwin Dearborn, Chief Brand Officer
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Without question the most requested information is how Google Adwords actually works.

Ah, if it was just that easy.

There is no question that your product or service can reach new, higher realms of sales and profits through intelligent use of Google Adwords. And on the other hand, you can lose a lot of money with very little ROI with mishandling it. The reason for this is that most people throw good money at bad marketing. They simply do not do their homework and thus lose money.

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Simple Video on Google Buzz

April 11th, 2010 | Edwin Dearborn, Chief Brand Officer
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It is always nice to have a video explain things. As you may have heard, Google now offers Google Buzz. This simple video gives you a introduction to what it is and how it works to help you:

McIntosh Marketing is an expert in using Google Buzz, as well as other social media, to help you drive traffic to your web site and thus generate word of mouth, referrals and more sales.

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Educational Video on Social Media

January 26th, 2010 | Scott Elkin, Technical Director

It may be very simple, but it is very instructional to the power of social media.

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