August 11th, 2010 | Edwin Dearborn, Chief Brand Officer
When one lacks resources, one has to engage in online guerilla marketing strategies. Guerilla marketing is fast, pinpointed and unconventional. In other words, this is the perfect type of strategy for any start-up business or small business with a very limited marketing budget. Here are some simple online guerilla marketing techniques that you can engage in for very little of no expense. Of course, it will take some of your time to engage in these types of online promotion campaigns.
Tags: blog directories, company blog, free local classifieds, guerilla marketing online, internet marketing practices, linkbaiting, promotion campaigns, seo tactics, video marketing
August 3rd, 2010 | Fred Thom, PPC Expert
YouTube has just announced they increased the running time limit for videos posted to their site, from 10mn to 15mn. This is a pretty major upgrade, which emphasizes the importance of videos online and underline how competitive that market has become.
While this is certainly good news for video fans, site owners and online marketers alike, the latter should however be careful when it comes to using videos effectively. Studies indeed show that more than half the viewers leave a video after the first minute, so keeping them interested for an additional 5 minutes might not be as easy as it seems.
Tags: online videos, video marketing, videos, youtube marketing, youtube videos
June 28th, 2010 | Carlos Gamez, Business Development
Yes it sounds unbelievable but it is true…
There is one company that is going for broke with their marketing. They sold $1.1 BILLION DOLLARS in 3 days …just this week-end!
They are selling items that cost hundreds of dollars each and for the most part their products require that you sign up for 1 to 2 years of additional (costly) monthly services.
Tags: apple, blogging, blogs, facebook, iphone, iphone 4g, McIntosh Marketing Press Releases, online marketing, video marketing
May 14th, 2010 | Samantha Montano, Customer Relations
When I needed a video done, I did some research and tried a few companies before deciding to place my large order. Granted, I work online and understand that good quality takes time, so I was patient. But as I waited and waited and waited, I just gave up and did it myself – the “faster route” was just not worth the wait.
Tags: online video, social media, social video marketing, video marketing, video marketing tips, video tips, videos