July 28th, 2010 | Edwin Dearborn, Chief Brand Officer
Welcome to the simplified and organized world of Gist. I have provided here a great video from the CEO of Gist that gives a great overview of what Gist offers for any Small Biz to integrate social media, blogging and the best of CRM applications. If you have ever wondered how the CRM world could be organized around social media, blogging and all else that the internet has to offer, you may just have found what you are looking for in the service offered by Gist. And the in the world of real-time technology, you can go to one organized source to follow each and every one of the most important and vital clients, and even those you follow for fun.
Tags: crm strategy, gist, paul greenberg, real-time technology, small biz, website application
July 2nd, 2010 | Edwin Dearborn, Chief Brand Officer
Small Biz marketing success is dependant upon being found and building trust. And in today’s economic climate, building your brand must entail a strong internet presence. As you may have discovered, simply having a web site is not enough. Yet, 90% of the small businesses in existence that have a web site are not engaging in the most effective method to building more traffic to it: Blogging.
Tags: b2b website, blogging, company blog, facebook fan club, linkedin, seo expert, small biz, small biz marketing
June 22nd, 2010 | Edwin Dearborn, Chief Brand Officer
If you operate a small biz, welcome to America’s club of almost 30 million strong. You belong to an important component that not only drives our economy, but also develops the majority of our nation’s innovative ideas, according to SCORE’s Small Biz Stats & Trends web page.
Tags: building brand awareness, core seo knowledge, finding a niche, outsource marketing, professional, professional internet marketing, small biz, small business seo, the lost bean
April 14th, 2010 | Edwin Dearborn, Chief Brand Officer
Never a day goes by when I am asked by a business person if they should actually engage in social media or not.
Have you noticed that phone books are getting thinner and smaller? Well, it’s not because the business is not dying. It is migrating to a new media that is reaching hundreds of millions per day. That is social media.
This CNN article is a case in point: http://edition.cnn.com/2010/BUSINESS/04/08/social.media.small.biz/?hpt=C2
Tags: blog, cnn, entrepreneur, facebook, linkedin, small biz, small business, social media, strategy, twitter, yellow pages
