Small Biz Marketing 101: Why A Company Blog?

Small Biz marketing success is dependant upon being found and building trust.  And in today’s economic climate, building your brand must entail a strong internet presence. As you may have discovered, simply having a web site is not enough. Yet, 90% of the small businesses in existence that have a web site are not engaging in the most effective method to building more traffic to it: Blogging.

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How Your WordPress Website & Company Blog Becomes Your Publishing House

Years back, a blog was the new social media outlet where somebody commented about their favorite restaurant. Not anymore. Businesses at all levels are discovering that the company blog can be a highly effective means of  quickly changing and publishing power content, particularly when it is coupled with a search engine friendly web design. While many businesses are working to incorporate blogs into their websites, many more are using WordPress to build their entire website.

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What Business Marketing Strategies Are Best For Accounting Firms?

When you dwell on the fast-paced world of marketing, with all its dynamic and aesthetic qualities, accountants and accounting firms are not the first thought that comes to mind. But in actual fact, B2B financial services is one of the most deficient fields in regards to effective marketing, despite the huge need for their invaluable services that the offer the B2B market.

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How Your Selling Skills Improve Your Company Blog & Marketing ROI

I have noticing a current trend in several online marketing books and blogs that I find dangerous. The idea is that your blog or article has to be only informational and does not need to sell. This is misleading and not based on historical or statistical fact.

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